Blog 20 | Ridden Not Repaired: The Service Struggle in India
Ridden Not Repaired: The Service Struggle in India India happens to be one of the biggest motorcycle markets in the world, with bikes intricately laced through our culture, travel, memories, and passions. The range of motorcycles on Indian roads-commuters, scooters, retro classics, sport bikes, ADVs, cruisers, and now even electric bikes-all show how much the country depends on two wheels. Yet, despite this massive ecosystem, one problem continues to frustrate riders everywhere: the non-stop struggle of finding a skilled, trustworthy mechanic. It is a problem as old as most of our machines, and to date, it continues to affect riders across every city, town, and village. The Illusion of Convenience Every Indian street seems to have a mechanic shop within a few kilometers. The typical scene is familiar — a tiny workshop, a few basic tools, a row of bikes lined up, and a mechanic wiping grease off his hands. At first glance, it looks like India should be the easiest country to own an...